The Future of Luxury in Africa Is Experiential
It’s not just about the perfume anymore. It’s about where you’re sipping the cocktail and who you’re with when you spritz a sample.
Jul 29, 2025 / Read More
From Press Releases to Public Impact: A Beginner’s Guide to Navigating PR Like a Pro
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Jul 23, 2025 / Read More
Going Viral, Getting Paid: Inside the Creator Economy and the Power of PR
Content is more than simply entertainment in the modern digital age; it’s a business. A new category of digital entrepreneurs known as co...
Jun 30, 2025 / Read More
PR in Real Life: The Chaos Before the Photos
If you are an influencer or are trying to be one by now, you’ve probably attended a PR event — or at least wanted to. Maybe it was VC Pol...
Jun 24, 2025 / Read More
Executive Assistants Do More Than Just Serve Coffee
It’s a common misconception that executive assistants simply manage calendars or fetch coffee. In reality, we are the strategic backbone ...
Jun 10, 2025 / Read More
Celebrating Women’s Empowerment: Serena Williams, the Super Bowl, and the Power of Representation
Celebrating Women’s Empowerment: Serena Williams, the Super Bowl, and the Power of Representation
May 28, 2025 / Read More
AI in PR: FRIEND OR FOE? Let’s Keep It Real.
If there’s one thing PR professionals love, it’s a trend with a little drama, and artificial intelligence is serving just that. Depending...
May 20, 2025 / Read More
Charity, Fashion & Public Relations: The MET Gala 2025
We can’t speak of mid-year fashion without referring to the most talked-about fundraiser in the fashion industry. At this moment, every y...
May 12, 2025 / Read More